Customer Attrition Analysis

I worked with team members to build a Bayesian Belief Network (BBN) on large data sources in Netezza to predict the likelihood of a person closing an account with our client. I compared the BBN model results against Logistic Regression to determine best modeling approach. The results showed that the Logistic Regression approach provided more accurate results, but required more resources to get that result.

Christopher Teixeira
Christopher Teixeira
Co-Department Head

My research interests include using my skills for the public good and playing with baseball data.

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